Services marketing : integrating customer focus across the firm.
Publication details: Chennai : McGraw Hill Education (India) Pvt. Ltd., 2018Description: xvii, 567 p. ; 17*26 cmISBN: 9789353160777Subject(s): Service industries marketing | Customer services | Marketing | Service recoveryDDC classification: 658.8| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Bangalore University Library Stack ML | Management | 658.8 ZEI (Browse shelf (Opens below)) | Available | 372475 | |
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Books
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Bangalore University Library Stack ML | Management | 658.8 ZEI (Browse shelf (Opens below)) | Available | 372476 |
Browsing Bangalore University Library shelves, Shelving location: Stack ML, Collection: Management Close shelf browser (Hides shelf browser)
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| 658.8 TRI Fundamentals of marketing : | 658.8 ZEI Services marketing : | 658.8 ZEI Services marketing : | 658.8 ZEI Services marketing : | 658.8 ZEI Services marketing : | 658.8005 GOV Industrial marketing management | 658.800954 AGR Rural marketing, media planning and consumer protection |
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