Consumer behaviour : a practical orientation
Publication details: Mumbai : Himalaya Publishing House, 2014Description: 384 p. ; 22 * 26 cmISBN: 9789352020096Subject(s): Motivation | Consumer protection | attitude | Persuasive communicationDDC classification: 658.834 2| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Books
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Bangalore University Library On Display | Tourism & Management | 658.834 2 GHA (Browse shelf (Opens below)) | Available | 361287 |
Browsing Bangalore University Library shelves, Shelving location: On Display, Collection: Tourism & Management Close shelf browser (Hides shelf browser)
| 658.827 KUM Brand management : | 658.83 AAK Marketing research | 658.83 AAK Marketing research | 658.834 2 GHA Consumer behaviour : | 658.834 2 PUR Consumer behaviour and marketing research | 658.8342 AAG Consumer behaviour and emerging practices in marketing | 658.8342 AAG Consumer behaviour and emerging practices in marketing |
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