Consumer behavior

By: Loudon, david LContributor(s): Bitta, Albert Della JPublication details: New Delhi : McGraw Hill Education, 2016Edition: 4th edDescription: xxiii, 788 p, ; 22 * 28 cmISBN: 9780070473812Subject(s): Customers | social groups | Family | Personal influence | InvolvementDDC classification: 658.834 2
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Item type Current library Collection Call number Status Date due Barcode
Reference Reference Bangalore University Library
Reference 		Commerce 658.834 2 LOU (Browse shelf (Opens below)) Available 359532
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658.83 BER Marketing research 658.83 NAR Maketing research 658.83 SIN Marketing research 658.834 2 LOU Consumer behavior 658.84 BAN E-commerce : 658.84 MUR E-commerce : 658.84 PRA E- Commerce for digital age.

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