Consumer behaviour and marketing research : (text with cases)
Publication details: Mumbai : Himalaya Publishing House, 2015Edition: 2nd rev. edDescription: 294 p, ; 24 * 30 cmISBN: 9789352025022Subject(s): Markrting research | Online behaviour | Organisational | Data analysisDDC classification: 658.834 2| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Bangalore University Library Stack ML | Commerce | 658.834 2 NAI (Browse shelf (Opens below)) | Available | 359953 | |
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Books
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Bangalore University Library Stack ML | Commerce | 658.834 2 NAI (Browse shelf (Opens below)) | Available | 359952 |
Browsing Bangalore University Library shelves, Shelving location: Stack ML, Collection: Commerce Close shelf browser (Hides shelf browser)
| 658.83 SIN Marketing research | 658.83 TOM Marketing research. | 658.834 2 NAI Consumer behaviour and marketing research : | 658.834 2 NAI Consumer behaviour and marketing research : | 658.834 2 VAR Consumer behaviour and advertising management | 658.834 2 VAR Consumer behaviour and advertising management | 658.834 2 VAR Consumer behaviour and advertising management |
It Includes bibliographical appendix
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