Understanding India : cultural influences on Indian television commercials
Publication details: London : Sage, 2014Description: xi, 175 p. ; 18 * 21 cmISBN: 9788132113928Subject(s): India changing | Visualizing India | India battingDDC classification: 659.1430954Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Bangalore University Library Reference | Communication | 659.1430954 CHA (Browse shelf (Opens below)) | Available | 358460 |
Browsing Bangalore University Library shelves, Shelving location: Reference, Collection: Communication Close shelf browser (Hides shelf browser)
659.1 ALT Advertising creative : strategy copy and design | 659.109 54 LAL Fundamentals of advertising: | 659.132 PAN Advertising and media | 659.1430954 CHA Understanding India : | 659.2 ABR A textbook of public relation and press | 659.2 SIN Media and pubic relations | 770 WRI Photography handbook |
it includes glossary of terms selected bibliography index and about the author
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