International marketing (Text and cases)

By: Francis, CherunilamPublication details: Mumbai : Himalaya Publishing House, 2015Description: 400 p. ; 22 * 20 cmISBN: 9789352029860Subject(s): International marketing | Marketing environment | International business | Market selectionDDC classification: 658.848
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Books Books Bangalore University Library
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Commerce 658.848 CHE (Browse shelf (Opens below)) Available 354524

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