Branding India : an incredible story

By: Kant, AmitabhMaterial type: TextTextPublication details: Noida. : Collins Business, an imprint of HarperCollins Publishers India, a joint venture with the India Today Group, 2009Description: 267 p. : chiefly col. ill. ; 23 cmISBN: 9788172238094Subject(s): Tourism -- Marketing -- India | Branding (Marketing) -- IndiaDDC classification: 954
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Item type Current library Call number Status Date due Barcode
Reference Reference Bangalore University Library
Reference
954 KAN (Browse shelf (Opens below)) Available 327118

Includes bibliographical references (p. 262-267).

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