Introduction to mass communication and journalism (Record no. 124845)

MARC details
000 -LEADER
fixed length control field 00610 a2200205 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 151111b2014 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789351112136
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23
Item number SHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Shaika, Javed
245 ## - TITLE STATEMENT
Title Introduction to mass communication and journalism
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Random Publications,
Date of publication, distribution, etc 2014.
300 ## - PHYSICAL DESCRIPTION
Extent vi, 289 p. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Importance of communication
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Television advertisement
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Corporate media
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Koha item type
          Bangalore University Library Bangalore University Library Stack ML 10/07/2015 1595.00 2 1 302.23 SHA 351071 15/04/2023 17/03/2023 Books

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