Services Marketing (Record no. 121940)
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000 -LEADER | |
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fixed length control field | 00631pam a2200217a 44500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 150403b2013 xxu||||| |||| 00| 0 eng d |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140819 2013 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9788131759394 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | Bangalore University |
Transcribing agency | Bangalore University |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Lovelock Christopher |
245 ## - TITLE STATEMENT | |
Title | Services Marketing |
Remainder of title | People technology Strategy |
Statement of responsibility, etc. | christopher Lovelock |
250 ## - EDITION STATEMENT | |
Edition statement | Seventh Edition |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc. | Pearson |
Place of publication, distribution, etc. | South Ashia |
Date of publication, distribution, etc. | 2013 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 674p. |
Dimensions | 24cm. |
500 ## - GENERAL NOTE | |
General note | Including Index |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | marketing |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Writz Jochen |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
a | 658.8 |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Bangalore University Library | Bangalore University Library | 06/01/2015 | 658.8 LOV | 347838 | 30/04/2015 | 30/04/2015 | Books | ||||||
Bangalore University Library | Bangalore University Library | 19/08/2014 | 658.8 | 342402 | 30/04/2015 | 30/04/2015 | Books |