Strategic View of Marketing (Record no. 120595)

MARC details
000 -LEADER
fixed length control field 00618pam a2200205a 44500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150403b2012 xxu||||| |||| 00| 0 eng d
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140606 2012
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789350970157
040 ## - CATALOGING SOURCE
Original cataloging agency Bangalore University
Transcribing agency Bangalore University
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number ISA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Isaac, Jayant
245 ## - TITLE STATEMENT
Title Strategic View of Marketing
Remainder of title A Detail Study Of Strategic Marketing
Statement of responsibility, etc. Jayant Isaac
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Himalaya Publishing House
Place of publication, distribution, etc. Mumbai
Date of publication, distribution, etc. 2012
300 ## - PHYSICAL DESCRIPTION
Dimensions 22cm
500 ## - GENERAL NOTE
General note 437p Rs 1250/-
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element English Book
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Product, Sirvice
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 658.8
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Bangalore University Library Bangalore University Library   06/06/2014   658.8 ISA 337581 30/04/2015 30/04/2015 Books
        Bangalore University Library Bangalore University Library   06/06/2014   658.8 ISA 337582 30/04/2015 30/04/2015 Books

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