Marketing Management Planning Implementation and Control (Record no. 115174)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00712pam a2200229a 44500 |
| 001 - CONTROL NUMBER | |
| control field | ###86104385# |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150403b2006 xxu||||| |||| 00| 0 eng d |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 070817s2006 ||||||||||||||||| || |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0333937198 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Bangalore University |
| Transcribing agency | Bangalore University |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | | |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | RAM N |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ramaswamy,V S |
| Relator term | Author |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing Management Planning Implementation and Control |
| Statement of responsibility, etc. | V S Ramaswamy |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd Ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | McMillen Business Book |
| Place of publication, distribution, etc. | New Delhi |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxv,748p. |
| Dimensions | 25cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes, Bibliography and Index |
| 650 10 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Developing Marketing Strtegy |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Relator term | Author |
| Personal name | Namakumari,S |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 658.8 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Bangalore University Library | Bangalore University Library | CL | 17/08/2007 | 658.8 RAM N | 313336 | 30/04/2015 | 30/04/2015 | Books |