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Services marketing and management

Balasubramaniam, k

Services marketing and management - New Delhi S Chand & Company Ltd 2002 - xii, 474p. 24cm;

Index

Soft Binding

ISBN: 9788121921619

Subjects--Topical Terms:
Physical Evidence
Service design
service Quality

Dewey Class. No.: 658.8 / BAL.B

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