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Business research methods

Zikmund, William, G

Business research methods - 9th ed. - New Delhi: Cengage Learning, 2020. - xviii, 660p. ; 25cm.

Includes Glossary, Endnotes and Index.

ISBN: 9789353503260

Subjects--Topical Terms:
Knowledge management
statistical analysis
Qualitative research

Dewey Class. No.: 658.007 2 / ZIK

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