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Advertising sales and promotion management

Chunawalla, S.A

Advertising sales and promotion management - 6th rev. ed. - Mumbai : Himalaya publishing House, 2016. - 375 p, ; 24 * 30 cm.

ISBN: 9789352620333

Subjects--Topical Terms:
Advertising research
Marketing
Marketing analysis
Sales management

Dewey Class. No.: 659.1 / CHU

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