Business research methodology

Sachdeva J.K

Business research methodology - 2nd rev ed. - Mumbai : Himalaya Publishing House, 2015. - 480 p. ; 28 cm.

Techniques and analysis with sample research reports

It Includes bibliographical references and index

9788184881622


Business research
Research methodology
Generalization in research
Data collection
Qualitative research

658.0072 / SAC

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