Marketing research :
Nair, Suja R
Marketing research : text with cases - 2nd rev. ed. - Mumbai : Himalaya Publishing House, 2014. - 294 p. ; 30 cm.
It Includes bibliographies and index.
9789351428565
Marketing research
Marketing decision
research design
Data collection
658.83 / NAI
Marketing research : text with cases - 2nd rev. ed. - Mumbai : Himalaya Publishing House, 2014. - 294 p. ; 30 cm.
It Includes bibliographies and index.
9789351428565
Marketing research
Marketing decision
research design
Data collection
658.83 / NAI