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Consumer Behavior

Raju, M.S.

Consumer Behavior Concepts, Applictions and cases M.S. Raju - Noida Vikas Publishing House Pvt Ltd 2013 - vii+351 p; 26 cms

Includes Conclusion and Index

ISBN: 9789325964839

Subjects--Index Terms: Women as consumers

Dewey Class. No.: 658.834 2 / RAJ X

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